For earth's sake, switch off for an hour

Dubai - Dubai's prominent landmarks and several public and private buildings will take part in this global environmental initiative.

You can join millions of people around the world in observing a 'green' hour. 'Earth Hour' requires you to switch off unnecessary lights and electric appliances from 8:30pm to 9:30pm on Saturday, March 28.
Dubai's prominent landmarks and several public and private buildings will take part in this global environmental initiative. This year, the event is being marked under the theme 'Raise your voice for nature.'
Earth Hour is a worldwide movement organized by the World Wide Fund for Nature (WWF). It started as a lights-off event in Sydney, Australia, in 2007. Since then, it has grown to engage more than 7,000 cities and towns across 187 countries to raise awareness for energy consumption.
The Dubai Electricity and Water Authority (Dewa) urged residents to join the cause that is being held in the emirate under the patronage of Sheikh Hamdan bin Mohammed bin Rashid Al Maktoum, Crown Prince of Dubai.
"Dubai has become a role model of support for all environmental causes and global efforts to tackle global warming. Dubai was the first Arab city to observe Earth Hour in 2008, which underlines its leading role in hosting and supporting events and initiatives that raise public awareness on environment issues. We urge customers and all society to take part in Earth Hour," said Saeed Mohammed Al Tayer, MD & CEO of Dewa.
He stressed that Earth Hour goes beyond turning off unnecessary lights and appliances for 60 minutes. "The ultimate goal is to raise environmental responsibility among society and organisations, and pledge to protect planet earth and its limited natural resources. This is done by adopting a sustainable lifestyle and emphasising the importance of unifying efforts and joint work to face environmental challenges for a brighter and more sustainable future for generations to come," added Al Tayer.
reporters@khaleejtimes.com
 

• Dubai