Timberlake launches fragrance for ‘real’ women

Singer-Actor Justin Timberlake, who launched his female fragrance Play for Her, says it is for real women rather than those who like to have a fairytale feel through their perfume.

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Published: Sat 20 Nov 2010, 6:17 PM

Last updated: Mon 6 Apr 2015, 1:01 PM

“I think that perfume should be experienced in a layer. I think the modern woman doesn’t need to be sold on feeling like Cinderella.

I feel like this is a little more tangible, a little more real,” Justin was quoted as saying by contactmusic.com.

He decided to launch the women’s version after launching a men’s cologne Play for Him.

Justin created the scents in collaboration with French label Givenchy.

“I’ve always loved Givenchy just because it’s very sleek and very modern.

We didn’t get into a partnership to create a women’s fragrance.

We got into a partnership to create a men’s fragrance.

But I think that they saw the opportunity and it translated very well,” he added.

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