Dubai cabs cheer up residents, Happiness Index reveals
Dubai - The overall happiness rating of various public transport means hit 88.4 per cent.
The transport mode that spread the most smiles in Dubai was taxis, with a happiness rating of 91.7 per cent, the Roads and Transport Authority (RTA) has announced. According to the authority's Community Happiness Index, motorists gave a 90.7 per cent rating to Dubai's road infrastructure.
Dubai Metro riders clocked a happiness rating of 88.5 per cent; buses got an 88.5 per cent rating; marine transport 86.9 per cent and tram 82.8 per cent. The overall happiness rating of various public transport means hit 88.4 per cent.
"The overall customers' happiness rating clocked 89.2 per cent among residents and 85.7 per cent among visitors and tourists," said Abdullah Yousef Al Ali, CEO of licensing agency and chairperson of the happiness and quality life council at the RTA.
Meanwhile, residents' happiness in the RTA increased by 11 per cent in 2018 as compared to 2017. The happiness score last year was 89 per cent as compared to 78 per cent the previous year.
Al Ali said the RTA would continue to adopt "effective strategies and well-rehearsed plans and techniques" to achieve a higher customer happiness rating.
"The objective of launching the Community Happiness Survey is to understand clients' needs and improve the RTA's services to deliver best-in-class customer experience and improve the overall customers' happiness. Several initiatives were made to achieve this objective across various community segments."
The survey received 4,618 responses through face-to-face interviews (3,680); telephonic interviews (109); and online interviews (649). Surveys were carried out at different times and areas of Dubai, such as malls, residential areas, taxi stands as well as Metro, bus and marine stations. Areas covered included Deira, Bur Dubai, Down Town, Dubai South and Dubai East.
"To ensure the objectivity and diversity of the survey, questionnaires covered various nationalities, including Emiratis, GCC nationals and other nationalities from various sectors. It also covered a broad range of living and economic standards, including retirees, public relations officers, workers, housewives, students (of different ages and academic levels), visitors, job-seekers, public servants, private sector employees, business owners and other social segments. Ages of respondents ranged from 15 to 65 years," said Al Ali.