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Century Financial hosts #SheMatters campaign

Century Financial will contribute towards the global awareness drive through a talk series by doctors and will also conduct health checkups for female employees

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Financial consultancy, Century Financial, hosted the #SheMatters , in association with Ministry of Health and Prevention (MOHAP) and Al Jalila Foundation.

Speaking about the campaign, Bal Krishen, chairman of Century Financial, said: “The most common cancer among women in the UAE is breast cancer.

With #SheMatters campaign, we intend to share knowledge through reliable sources to bust myths and boost awareness revolving around breast cancer.”

Century Financial will contribute towards the global awareness drive through a talk series by doctors and will also conduct health checkups for female employees.

Speaking about the association, Dr Abdulkareem Sultan Al Olama, CEO, Al Jalila Foundation, said: “Breast Cancer Awareness Month has been championed in the UAE for over 20 years with the pink ribbon standing as a strong symbol of hope.

Every year during October our #PINKtober campaign, in partnership with Brest Friends, receives overwhelming support from corporates such as Century Financial, retailers, schools, sports clubs, and community-led organisations to help raise awareness and funds for breast cancer treatment and research in the UAE.”