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Dubai gets its own version of 'Monopoly'
Modelled after the world-famous 'Monopoly' board game, Dubai-Opoly will soon hit store shelves in the UAE and GCC.
dubai - New board game will promote the Dubai brand
Modelled after the world-famous 'Monopoly' board game, Dubai-Opoly will soon hit store shelves in the UAE and GCC region and feature some of the emirate's most prominent landmarks and attractions.
Hamad Buamim, president and CEO, Dubai Chamber, said: "By launching this initiative, we will promote Dubai's brand and boost its international profile. Dubai-Opoly offers an ideal platform to showcase what Dubai has to offer businesses and tourists, while it also merges these two concepts together in a fun and interactive way."
He added that Dubai-Opoly is expected to have a strong appeal among all segments of Dubai's society as it celebrates some of the most popular aspects of living and doing business in the emirate.
- business@khaleejtimes.com
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