iPhone | iPad
Android
Huawei
A guide to what the programme means, who can apply, its benefits, and the participating schools
KT APPDOWNLOAD
Great growth potential
Boeing confident of increasing share of market pie in Middle East
US planemaker Boeing sees great potential for growth opportunity in the Middle East and hopes to increase its market share in the region.
“Today we probably have close to 40 per cent” of the Middle East market, Boeing senior vice-president for International Sales Marty A. Bentrott told reporters on Saturday ahead of the Dubai Airshow.
He admitted that the company lagged behind in the region for several years and lost some opportunities because it had not realised that this part of the world could play a key role in the aerospace industry.
He mentioned that Boeing holds just under 30 per cent of the market in medium-haul planes, but the company is in a much stronger position than its competitor in the long-haul sector where it holds around 60 per cent.
At the briefing, the company highlighted the Middle East’s current and future growth potential for both the commercial aviation and defence sectors. Boeing continues to build its presence in the Middle East with a focus on partnerships with regional entities. “The Middle East continues to outperform the average growth figures of the global aviation market, and this trend is expected to continue,” said Bentrott.
“We are confident that this bullish pattern, the simultaneous demand for Boeing’s airplanes and services, as well as the trust and confidence that our customers place in Boeing’s technology and innovation, will help spur this growth well into the future,” he added.
Boeing will showcase a range of products and services at the 2013 Dubai Airshow, including a UAE Armed Forces Land Force AH-64D Apache, an AH-6i light attack/reconnaissance helicopter, a Qatar Airways and Royal Brunei Airlines’ 787 Dreamliner and a flydubai 737-800 featuring the Boeing Sky Interior and business class configuration.
“Our presence in the Middle East goes back decades,” said Jeffrey Johnson, president of Boeing Middle East. “We have earned the trust of our partners and customers here through meaningful collaboration, contribution to the community and by providing the right products and services at the right time. We remain committed to further expanding our presence and strengthening partnerships with governments, enterprise and customers to support the development and growth of regional aerospace infrastructure and capabilities.”
Boeing works with a wide range of customers and partners in the Middle East including the region’s leading airlines, national defence forces and academic institutions. It maintains offices in Abu Dhabi, Dubai, Doha and Riyadh with more than 200 Boeing employees based in the region to support its customers.
Saudi Arabia continues to be a key market for Boeing. The company holds the majority stake in Alsalam Aircraft Company, which performs heavy maintenance and modification on civil and military aircraft at its facilities in Riyadh.
“The value Boeing places on local partnerships is reflected in the number of successful ventures we have established over the years in Saudi Arabia and other parts of the region,” said Ahmed Jazzar, president of Boeing Saudi Arabia. “Our relationship priorities with the kingdom are in line with the vision of the Custodian of the Two Holy Mosques, King Abdullah bin Abdulaziz of Saudi Arabia, for future and ongoing development for Saudi Arabia.”
The Middle East is a robust and key market for Boeing Commercial Airplanes, underlining the growing confidence that airline customers in the region continue to place in Boeing products and services. The 777-300ER continues to be the long-haul carrier of choice for airlines, and the 787 has a current backlog of 117 Dreamliners.
Boeing Defence Space & Security, or BDS, also is seeking to expand its regional footprint. Existing customers operate a range of products including the AH-64 Apache and CH-47F Chinook rotorcraft and C-17 Globemaster III airlifter.
“BDS continues to pursue opportunities with a number of entities in the Middle East to help craft the future of aerospace in the region and has seen a tremendous amount of interest in our defense solutions from governments across the Middle East as plans for upgrading defense capabilities move forward,” said Paul Oliver, Middle East and Africa regional vice-president of International Business Development at BDS.
More news from
Pogacar says his current form feels good enough to carry him to a rare cycling double as he chases victory in the Giro d'Italia and the Tour de France
Islamabad High Court will hear appeals against conviction of Khan and Shah Mahmood Qureshi in £190M NCA settlement reference on May 21
The prosecutor of the International Criminal Court Monday applied for arrest warrants on suspicion of war crimes and crimes against humanity
Archer likely to feature in the first T20 against Pakistan
In the 152 Premier League matches City have played across the last four seasons, they have recorded 112 victories with just 17 defeats, racking up 372 goals
The former president's party urges supporters to remain calm and go out to vote on May 29
Gold jewellery shoppers in Dubai usually opt for a wait-and-watch approach when prices hit record peaks