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The Abu Dhabi City Municipality on Monday said that it has carried out a series of campaigns against random posters and adverts on the streets, lighting poles, bus stops, all public and private facilities, and roundabouts.
"The geographical scope of the campaigns included Abu Dhabi City and outskirts and targeted widespread adverts on streets without the authorisation of the competent authorities. Such practices distort the general appearance of the city, whether individual or companies adverts, institutions, and other forms of adverts," a statement said.
This was accompanied by awareness-raising campaigns on social media, streets, and through educative leaflets that targeted combating casual adverts and maintaining the aesthetic appearance of the city.
The municipality said it will take legal action against the publishers of these adverts and posters, including imposing on them fines ranging from Dh1,000 to Dh10,000.
The municipality said it has issued 717 warnings and registered 33 offences against the unlicensed posters and adverts, and removed 33 unlicensed adverts since the beginning of 2018.
There were 214 warnings and offences in the first quarter of this year, 220 in the second quarter, whereas the third quarter has seen 283 warnings and offences.
"Adverts have to be licensed by the competent authorities. The Department of Urban Planning and Municipalities - Abu Dhabi City Municipality urged the public to contribute towards preserving the general appearance of cities, promoting values of social responsibility, and supporting the Municipal efforts in preserving the urban appearance of streets, buildings and public and private facilities," said the municipality.
reporters@khaleejtimes.com
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