The new payment system was announced during Indian PM Narendra Modi's visit to the UAE earlier this year
“Halo: Reach”, the fourth in the popular series that pits the player against murderous aliens in a variety of settings, will be available from midnight in stores across the United States.
The game has sold more than 34 million copies in the nine years of its life — boosting the popularity of Microsoft’s Xbox console — helping the world’s largest software company grab a slice of the $20 billion US video game business.
The new “Halo: Reach”, technically a prequel to the main Halo narrative, has better graphics, more complex fighting scenarios and new ways of playing with others online, which analysts say could bring some excitement back to the slack video game business.
“If hardware sales react in a similar fashion to what was experienced when Halo 3 was launched in September 2007, September could be a huge sales month for Xbox 360 hardware,” said Anita Frazier, an analyst at retail research firm NPD.
US retail sales of video game equipment and software fell 10 percent last month, making it the worst August since 2006, according to NPD, as the industry continues a months-long slump in the shadow of the recession.
A record 2.7 million players already tried out a small part of the latest Halo in a beta test in May, which bodes well for sales, although Microsoft has not made any public projections.
A splashy launch event is planned for Times Square in New York. Electronics giant Best Buy is opening 400 of its stores just after midnight for US fans to buy the game.
The game itself is the story of a squad of soldiers (players) defending planet Reach from the Covenant, a band of fanatic aliens intent of destroying humanity.
The basic version of the game costs $60, with special editions priced at $80 and $150. Microsoft is also selling a special Xbox console plus the new version of the game for $400. An Xbox normally costs $200 or $300 depending on memory size.
The game can only be played on the Xbox, currently the best-selling game console ahead of Nintendo’s Wii and Sony’s PS3.
The Halo series is a critical part of the company’s foray into gaming, begun with the 2001 launch of the first Xbox.
Microsoft has sold more than 42 million Xbox consoles and has about 25 million users signed up for Xbox Live, where players can download games and compete against others online.
The Halo franchise has grossed nearly $2 billion in sales over its lifetime, Microsoft said. Its entertainment and devices unit, which also sells phone software, posted $8 billion in sales last fiscal year.
“Halo: Reach” is the last in the series made by Bungie, the game studio that created it. In April, Bungie said its next big game would be published by a unit of Activision Blizzard under a 10-year deal.
But Microsoft, which owns the rights to the franchise, plans to take the game in “exciting new directions,” said Halo development director Frank O’Connor, in an interview. He gave no further dates or details on future installments.
The new payment system was announced during Indian PM Narendra Modi's visit to the UAE earlier this year
The brand has been in focus this week after one person died and 75 people were hospitalised due to food poisoning in Saudi
The airline's fleet has expanded to 89 aircraft, serving 68 destinations globally
The new measure garnered widespread acclaim for its innovative approach to mitigating significant public health risks
2024 products offer next-level home entertainment experience with advanced processors and powerful, AI-driven features
UAE nationals in the private sector have increased by 170 per cent since 2021
The messaging platform announced these updates through direct texts from its official handle on the application
Announcement comes a day after an International Monetary Fund (IMF) mission opened talks in Islamabad for a new long-term Extended Fund Facility