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Its bean good

Available only during this Holy month, the Date Frappuccino deliciously combines date juice, the favourite Arab festive fruit, with Starbucks finest coffee beans, blended with milk and ice and topped with a swirl of rich cream and date drizzle giving it a distinguished traditional Arabic taste.

"Our delicious new beverage is the first culturally localised beverage to be created for the Middle East and we are proud to present this new handcrafted infusion specially made to celebrate this Holy month of Ramadan in the Arab world," said Antoun Abou Jaoude, Marketing Manager for Starbucks Coffee Middle East.

To complement the Date Frappuccino, Starbucks created mouth-watering pastries that pair excellently with the beverage. These include Pistachio Date Cake, a delicious combination of rich cream cheese and sweet date, nestled between crunchy layers of pistachio biscuit, and the Almond and Date Delight, a sweet treat of almond crust stuffed with a rich date puree topped with sprinkles of icing sugar crumbles.

"We are committed to surprising and delighting our customers through innovative products. The new Date Frappuccino reflects a beverage that has been created for the first time specifically for our Middle East customers and we hope it is enjoyed throughout Ramadan," added Abou Jaoude.

Starbucks has also introduced a selection of traditional Arabian coffees in the region, including Arabian Mocha Timor, complex and medium bodied with a clean finish, an exotic blend of Arabian Mocha Sanani and East Timor coffees offering delicious, upfront berry notes. In addition, it will be offering the remarkable Arabian Mocha Sanani, a profound single origin coffee with spicy, berry notes, and the Arabian Mocha Java, a blend of distinction which complements cranberry, chocolate or orange flavours.

Charity goes online

RADISSON SAS Hotels and Resorts, has been running an online Ramadan charity promotion, www.ramadan.radissonsas.com, where users create free personalised e-greeting cards.

The hotel group will donate one Dirham on every card sent, to the Dubai based Al Noor Training Centre for Children with Special Needs.

The Al Noor Centre children have designed a selection of five cards which can be personalised with a choice of frames and messages for Ramadan or Eid. Jean-Marc Busato, Area Vice President of the Rezidor Hotel Group said, "This promotion is part of our ongoing responsible business initiatives, to show our commitment and respect to the communities in which we serve and ties in with the global Responsible Business Action Month."

Originally established in 2003 as Hotel Environmental Action Month (HEAM) by the International Tourism Partnership, 'Responsible Business Action Month' (RBAM) is being brought forward by The Rezidor Hotel Group, and aims to build awareness among hotel staff, guests and local communities of the environmental and social issues that face different regions.

To achieve this, RBAM encourages hotels to become involved in activities that not only communicate the need for responsible tourism, but also demonstrate the practical and innovative action already being taken by hotels worldwide.

For further information call 00971 4 390 0082 or Fax 00971 4 390 8171

The treasures of Ramadan

JOIN THE excitement and fun at Times Square Centre during this Holy month of Ramadan for their exciting 'Ramadan Treasures' and a daily game show 'Get Squared at Times Square'.

Enjoy prizes like electronics, furniture, appliances, gadgets and lots more. In the grand draw of the Ramadan Treasures, a winner will receive a smashing Dh100,000 worth of Times Square Center vouchers. There will be winners who can take away Dh20,000 worth of vouchers and items ranging from home appliances, home furnishings, branded accessories and many more.

If you shop for Dh300 at any of the shops in Times Square within this Ramadan period, you may exchange your purchase receipts for Ramadan Treasures raffle coupons at the customer service desk. The grand prize and the other prices will all be drawn on the final day of Eid.

More fun and winnings at Times Square. A Dh100 worth of purchase entitles one to participate in an exciting game show held daily called 'Get Squared at Times Square.' This game show gives shoppers a direct participation in winning by guessing the price of the displayed products.

Game entry coupons will be raffled between 7:00-9:00 p.m. to choose the 10 lucky players who will join in the actual game to be held at 9:30p.m. Through two rounds of thrill and fun one will be chosen as the winner for the day and will bring home exciting prizes.