Emirates first to use Google Now in MENA

Emirates, today announced that it will start to roll-out Google Now cards for their passengers who book via Emirates.com.

By (Wam)

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Published: Tue 6 Aug 2013, 8:41 PM

Last updated: Fri 3 Apr 2015, 5:26 AM

A feature of the Google Search app, Google Now is available and fully integrated for Android (devices running Android 4.1 and above) and iOS (iPhones and iPads).

“Emirates prides itself on our constant innovation and working with technology partners that will enhance our passengers’ experience,” said Patrick Brannelly, Vice President Product, Publishing, Digital and Events, Emirates Corporate Communications, Marketing & Brand. “For users who book on Emirates.com, Google Now will allow us to deliver even more pre-flight information to our customers about their destination in a very user-friendly style and we hope our passengers find it of benefit.”

Emirates is the first airline in the Middle East North Africa (MENA) region to adopt this technology and is another example of the airline embracing the latest in digital innovation, having recently also been awarded Skytrax Airline of the Year 2013.

There are 135 local Emirates.com sites worldwide, available in 16 different languages. The airline recently relaunched the site making it even easier to book online, or buy upgrades or rewards with Skywards Miles.


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