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Apple on Tuesday announced that it will be raising the prices for apps and in-app purchases in a few countries, including India, Turkey and the United Kingdom, following the changes in the exchange rates and taxation policy.
Apart from Britain, India will be seeing an increase in prices due to the changes in service taxes, while the prices in Turkey are rising due to a depreciation of the Turkish Lira.
App prices will increase by more than 25 per cent in the United Kingdom following the weak pound exchange rate after the Brexit vote. So, an app sold for $0.99 in the US will now cost £0.99 in the UK, an increase from £0.79.
In a statement, Apple said: "Price tiers on the App Store are set internationally on the basis of several factors, including currency exchange rates, business practices, taxes and the cost of doing business. These factors vary from region to region and over time."
The company announced the price rise in an email to app developers today, and informed them that "when foreign exchange rates or the level of taxation changes, we sometimes need to update prices on the App Store". The new prices are said to roll out over the next seven days, giving customers time to update or make app purchases before the price rise.
Apple's iTunes and iBooks Store will also be hit by the price rise.
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