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With an increase in the demand for halal makeup in the region, skincare brand Safi Rania Gold has introduced its halal skincare range. Halal products are those that are completely gelatin-free and minus any pork, dog, or alcohol ingredients.
The halal skincare range, which offers a comprehensive array of age-defying beauty products, is set to take the market by storm as it is the only one-of-its-kind in the region offering guaranteed halal skincare solutions.
The Safi Rania Gold range, highly effective for women in the 25-40 age-group, contains 24 carat gold particles and natural ingredients that lead to supple, brighter and youthful skin. Being marketed and distributed by Wipro Unza Middle East Limited, the halal skincare collection is manufactured in Malaysia and is completely alcohol and gelatin-free, thus offering unique benefits to consumers in the region.
Safi Rania Gold has been designed to be a highly effective halal product, with unique bio nano 24K gold and exclusive silk protein, enriched with 18 amino acids. Gold is well known for its antioxidant properties, while silk proteins are established for their improvement in skin appearance and texture. Safi Rania Gold easily absorbs into the dermis, stimulating the production of collagen - that helps keep your skin youthful and firm. Its moisture-lock formula, ensures your skin always has a protective layer - leading to smoother and brighter skin.
Arun Giridhar, general manager, Wipro Unza Middle East Limited, said: "Safi Rania Gold range of halal skincare products are set to revolutionise the Middle East beauty market, as there are hardly any skincare products in the market which are halal. The Safi Rania Gold brand endeavours to provide the best quality products to meet the growing needs of our consumers and offers unmatched skin benefits due to its natural ingredients. The advantages of using halal skincare products are far-reaching, and we bring this expertise to the region, for the very first time."
The company's research and development facility is also halal certified and the team have ensured that the halal skincare range is a no compromise collection.
The range of Safi Rania Gold Halal products include facial cream cleanser, facial cleansing gel, deep moisturising facial cleanser, facial scrub, toner, youthful gold essence and concentrated serum, moisturising day cream SPF 28++, moisturising night cream and BB cream, among others.
reporters@khaleejtimes.com
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