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From May 16, the price of 160 food products will been blocked for the whole year at Carrefour outlets all over the UAE in a scheme titled 'Block the Price'. A special discount of 30-35 per cent on 200 items will also be offered during the Ramadan period.
The announcements were made in the presence of Dr. Hashim Al Nuaimi, Director of Consumer Protection Ministry.
"I am happy that Carrefour is offering food commodities at subsidised rates during Ramadan," said Al Nuaimi. "They have good presence in the city in terms of number of stores and I hope it might increase in the future. Consumers will get variety of deals and discounts here and there will be no compromise on the quality of the products."
The Ramadan season will begin during the first week of June but consumers can start taking advantage of Carrefour's deals from Saturday. This year the company will be giving a Dh15 million food subsidy, compared to Dh13 million last year.
They will also have basket offers of two ranges - Dh 130 and Dh 300 - which consist of 15 to 25 products.
"It's a big responsibility for us to guarantee the best price in the market," said Miguel Povedano, Executive Regional Director, Majid Al Futtaim Retail. "We have five per cent cheaper products than the cheapest available in the market. Keeping in mind the high demand for food commodities during Ramadan we are maintaining good supply and quality of the products. He also added on going Digital targeting 2017."
reporters@khaleejtimes.com
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