Chinese tech brand's innovative product launch reaffirms commitment to creativity and fashion with new laptops, tablet and more in the UAE
Held in association with Abu Dhabi Tourism Authority (ADTA) and the Abu Dhabi Authority for Culture and Heritage (ADACH), the fifth edition promises an impressive line-up of world-class stars.
"I truly believe that culture benefits society in more ways than we are aware," said H. E. Hoda Kanoo, Founder of ADMAF and the annual Festival. "I have always envisioned Abu Dhabi as a Middle East centre for worldwide culture. The event is certain to move towards this evolution."
The festival's extravaganza this year comes up after ADMAF signed an agreement with IMG Artists, the world's leading Performance Arts Management Company, to collaborate on bringing renowned stars to the UAE. Due to this partnership, global awareness of the festival is set to break its own record this year, by reaching as far as the US, UK, Germany, France and Italy.
The event that actually commenced on March 15th at the Cultural Foundation Main Auditorium brings a host of concerts, collaborative works and art symposiums in the company of 12 cutting edge programmes by artists of the highest calibre.
As a part of its educational mission, it will host a symposium of 20 lectures, demonstrations, workshops and awards, including artist dialogues with local students and the public. An exhibition by Tunisian painter Nja Mahdaoui is another highlight that adds more variety to the festival.
"Education is dear to my heart and remains at the centre of ADMAF's core. This Children's Day encourages both national and expatriate children to nurture their talent as well as offering them the opportunity to perform to an international standard. We at ADMAF have pioneered this educational programme as we believe that art provides a key role in free creative thinking," H.E. Hoda Kanoo further added.
Chinese tech brand's innovative product launch reaffirms commitment to creativity and fashion with new laptops, tablet and more in the UAE
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