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Make a statement with trendy modest wear

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Make a statement with trendy modest wear

Sakinah aims to empower Muslim women who value simplicity and comfort combined with elegance and glamour

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Published: Sun 30 Jun 2019, 1:15 PM

Sakinah by Malaysian-based Sakinah Sheikh Osman is a modest fashion brand that has launched its range of scarves in the region for empowered and glamorous women who look for traditional but classic and manageable headwear.
The ambitious brand aims to meet the needs of the modest wear clientele globally, starting with the Middle East market by introducing a design of scarves that are easy to manage and yet look elegant.
The inspiration behind the concept came when Sakinah realised how difficult it was to find comfortable scarves that looked great, stayed on and came in colours that are easy to combine with different outfits. 
Since then, she started the project with conventional styles and used embellishments, such as the use of Swarovski crystals, drawing further inspiration from the fashion sense of confident, career-minded Muslim women who value simplicity, practicality and comfort combined with elegance and glamour. Sakinah scarves are available at all LuLu Hypermarkets in a variety of colours. 
To date, Sakinah has played a role in boosting the brand name to various locations across the globe, including the Middle East, Europe and the US, and has received numerous awards during the course of her career, such as the 'Masterclass Women Entrepreneur of The Year' in 2017.



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