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Abu Dhabi Traffic Launches Student Awareness Campaign

The Traffic and Patrols Directorate at the Abu Dhabi Police launched a traffic awareness campaign for students across all levels.

During the first week of the new school year, the directorate introduced students of eight schools in Abu Dhabi to the ‘Golden Rule’ for using school buses, which is to move 10 steps ahead of the bus when exiting the bus and avoid bending down near the bus without the driver’s knowledge.
Lt. Colonel Jamal Salem Al Ameri, Chief of Public Relations Section in the Traffic and Patrols Directorate, Abu Dhabi Police, said: “Under the ‘Students Safety is Everyone’s Responsibility’ campaign, we have intensified awareness programs during the new school year. Traffic awareness covers two new schools in Abu Dhabi every day. It includes traffic awareness massages to be delivered to the pupils’ parents, urging them to adhere to traffic regulations, in order to protect students against traffic accidents.”

He continued: “The program also includes a number of awareness initiatives under the sponsorship of Al Futtaim Motors. These initiatives will run across the entire year through the Abu Dhabi traffic program to put a limit to traffic accidents ‘Together’ on social media websites such as: Facebook, Twitter, and YouTube.”

For her part, Captain Aisha Mohammed Al Zaabi, Traffic Awareness Officer in Public Relations Section at the Traffic and Patrols Directorate in Abu Dhabi Police, said: “This student traffic campaign is a competition that aims to engage students and raise their education and awareness on traffic. It has three main aspects: traffic research, which includes a traffic film produced by students, a traffic photo album and traffic flyers; a traffic gallery; and an awareness idea that will help educate students.”

She added: “The directorate has started distributing five educational traffic films on social websites. The films focus on traffic safety rules such as crossing roads and using seatbelts in addition to the ‘Golden Rule’ for using school buses. Additionally, the programs will broadcast awareness messages via radio to provide traffic safety for students.”