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The world's first Kawasaki-themed café opened in Dubai last evening and there will be more in the UAE, according to top officials of the company.
Kawasaki Café has been launched above the Kawasaki showroom on Sheikh Zayed Road by Liberty Automobiles Company, the exclusive authorised distributor of Kawasaki in the UAE.
It was inaugurated by Mohammed Ben Sulayem, UAE's legendary motor sport champion, president of Automobiles and Touring Club of the UAE and FIA vice-president, along with Shaikh Khalid Abdul Aziz Al Qasimi, chairman of Liberty Group, Hisashi Michigami, consul-general of Japan in Dubai and Takeshi Tanigawa, a senior official from Kawasaki Heavy Industries, in the presence of a large number of Kawasaki enthusiasts and invitees.
Sulayem also launched the Kawasaki Ninja H2, the world's first and fastest supercharged bike, which was displayed prominently at the adjoining Kawasaki accessories and merchandise centre.
The Café boasts an ambience that celebrates several winning features and USPs of Kawasaki bikes. Displayed at the café entrance is a 1983 Kawasaki Ninja bike, the type that was used in the Hollywood movie 'Top Gun' starring Tom Cruise. The interiors of the café portray larger-than-life images of the latest Kawasaki Ninja H2, the fastest supercharged bike in the world.
"Kawasaki is a brand that spells fun and youthfulness. We have tried to create an enchanting world of Kawasaki in this café, while offering some of the finest coffees and foods in this busy commercial area of Dubai," said Al Qasimi.
"We have designed Kawasaki Café as a friendly hangout not just for bikers and bike enthusiasts, but also for families looking for a relaxing venue to enjoy premium coffee and refreshments. The atmosphere inside takes the guests to the bewitching world of Kawasaki, where they can get the latest Kawasaki bikes and other vehicles in the showroom below or shop at the adjoining Kawasaki accessories and merchandise centre," said Ravi Nair, divisional head, Kawasaki, Liberty Automobiles Company.
Kawasaki is lifestyle and café culture is very popular in the UAE, so its good link to lifestyle and café culture, Nair told Khaleej Times.
"Hopefully we will open more café soon, Nair said.
Motorcycle industry is growing very fast in Dubai and the new café is also going to be a profitable business for the company, he explained. Next to the café is Kawasaki retail store and Nair believes that it will help boost accessories sales.
"We are planning to get our own chef and soon we will be serving all three meals at the café," he informed. At the moment, Kawasaki Café offers hot and cold coffees from the renowned Italian brand 'illy' and a choice of snacks, including cakes, pastries, salads and sandwiches. abdulbasit@khaleejtimes.com
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