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A relief initiative has been launched by the Ministry of Culture and Knowledge Development for individuals, small businesses and entrepreneurs in cultural and creative industries to face the challenges caused by Covid-19.
The National Creative Relief Programme aims to provide financial grants in collaboration with the ministry, members of the Arts and Cultural and Creative Industries Councils and cultural institutions in the country. The members met virtually in early April to discuss how to unify efforts and offer support to creative individuals and institutions.
Applications will be accepted for a period of seven days starting from May 17 through a unified digital platform.
All requests will be evaluated by a specialised committee according to predetermined criteria, including the size of lost work or projects, financial setback due to Covid-19, production of creative content in the UAE in 2019.
The initiative also invites individuals, organisations and patrons who wish to contribute to the programme. Donations can be made through the ministry's website.
Noura bint Mohammed Al Kaabi, Minister of Culture and Knowledge Development, said the UAE is the first country in the region to launch a programme that supports creative people impacted by Covid-19. "The programme is a result of the national survey that was launched after a meeting with members of the Arts and Cultural and Creativ Industries Councils in early April."
According to the results of the survey, 90 per cent respondents indicated that the biggest challenge at this stage is fixed costs such as renting offices and workshops, salaries to employees, continued services to clients, loan payments, and paying dues to contractors and suppliers.
reporters@khaleejtimes.com
People of following fields are eligible
> Natural and cultural heritage which includes museums, monuments, historical places, natural heritage, cultural education, intangible cultural heritage
> Performing arts, which include music, festivals and exhibitions
> Visual arts and crafts, which includes fine art, photography, crafts and other ways of digital reproduction of works
> Press and Literature includes writing for books, magazines, newspapers, libraries and archives
> Audiovisual and interactive media including movies and video, television and radio, interactive media, electronic games
> Design and creative services including fashion design, interior design, landscape design, architectural design and services, design and advertising services, jewellery design, culinary arts, technology and software design
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