Travel to get rewards with the Etihad Guest campaign
Etihad Guest, the award-winning loyalty programme of Etihad Airways, has unveiled designed to highlight the extraordinary range of partnerships it offers to its members across the UAE. Etihad Guest is a thoughtful journey and a lifestyle brand that allows residents and guests to earn and spend miles - the most rewarding currency in the UAE - everywhere, every day.
We need to focus more on the partners that Etihad Guest has in UAE that helps members to earn and spend miles in their everyday spending.The award-winning loyalty programme helps guests earn miles and enjoy unique rewards, enhanced recognition and tier benefits.
As the national airline, Etihad Airways is uniquely positioned to harness the potential within the local economy whilst providing its members with the widest choice of lifestyle partners to enjoy.
Let's discover hundreds of ways to collect miles across various partners and spend those miles on your dream destination, a range of products, or you can choose to donate to make a difference.
Etihad's Unique Symbiosis:
The main focus should be Etihad Guest and not Etihad Airways. The idea needs to highlight how Etihad Guest offer the opportunities to its members to earn and spend miles in their everyday spending. They can earn miles with more than 900 partners and redeem them to fly with Etihad Airways.
Operating over 1,000 flights per week with an operating fleet of 64 aircraft, Etihad Airways provides flights to 82 destinations in 52 countries globally. The airline was awarded the 'World's Leading Airline' award in 2009 and 2010 by World Travel Awards. Fly Etihad Airways to experience the hospitality and privileges. The loyalty programme boasts more than 7 million members enjoying the benefits of air travel with Etihad Airways. Global and young, Etihad Airways is one of the most innovative airlines in the industry - introducing and launching products and services to serve customers better. Through this new campaign, the airways have put the customers at the heart of everything by inviting viewers to 'Discover the wonders of Abu Dhabi as an Etihad Guest'.
Exaggerate the possible
This should be the focus. We need to highlight that members can transfer points from other loyatly programme to Etiahd Guest. The Etihad Guest app, with Miles on the Go, needs to be mentioned.
Now, when you link up to 5 UAE Visa cards on your Etihad Guest app and spend using your linked cards, you will earn 1 Etihad Guest Mile and 1 Tier Mile for every 3 AED spent across our Miles on the Go partners or redeem miles to receive cashback onto your Visa card while still earning 1 Tier Mile for every 3 AED spent.
Discover how miles flown and collected can be exchanged for everything from upgrades and lounge access to holidays, shopping, relaxation and much more.
Be our guest and download the app
More when you do your grocery shop, and more when you travel, eat, shop or play. When you book your flight using your Etihad Guest Miles, you have two options:
- Exclusively reserved for Etihad Guest members.
- Best value seats with fixed, reduced fares.
- Use your miles to pay for taxes and extras.
- Book with Etihad Airways or any of its partner airlines
- The number of miles reflects the standard fare
- Use your miles to pay for taxes and extras
- Available to book at etihad.com, etihadguest.com or via mobile apps
The campaign captures the essence of what 'more' means from an Etihad Guest's point of view in the UAE. The Etihad Guest is the most thoughtful travel and lifestyle brand in the region. It highlights the benefit of all the extras you get by exaggerating the possible.
Under the programme, the airways have recreated Abu Dhabi as a visually interesting, intriguing and magical world - a creative representation that captures the wonder of 'more' by showcasing its partners and exaggerating the rewards.
The airways has used 3D modelling/illustration and dynamic perspective to create an immersive metaverse experience that allows to showcase the breadth of the brand's partners within Abu Dhabi and describes tangible rewards.