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Dubai World Trade Centre (DWTC) has announced that it hosted over 500,000 visitors across more than 29 events in 2018, which is approximately a seven per cent increase in visitor numbers for the consumer and entertainment events from 2017.
"DWTC's annual consumer and entertainment events calendar has become an important component of our Mice sector offering as it continues to attract thousands of thrill seekers, super fans, sporting enthusiasts and music lovers from around the world. The number of attendees in 2018 is testament to the strength of this market segment. As we go into the new year, we look forward to contributing to the city's exciting, multicultural leisure and entertainment offering with an unforgettable line up of events, shows and festivals for the entire family," said Mahir Julfar, senior vice president - Venue Services Management, Dubai World Trade Centre.
Ranging from pop concerts and theatrical productions to consumer shows and sporting events, DWTC's versatile events calendar has been strategic in the evolution of Dubai as a global business, leisure and entertainment hub. As one of the most awaited events of the year, more than 420 exhibitors and 45,965 of the region's pop-culture fans attended Middle East Film & Comic Con in 2018. The 22nd edition of Carpet Oasis drew in 24,000 traders and visitors from all over the world to explore thousands of handcrafted silk carpets and antique souvenirs from Iran, Turkey, India, Pakistan, Afghanistan, China, Turkmenistan, and Azerbaijan.
Cirque Du Soleil returned to DWTC in 2018 with a new show inspired by James Cameron's Avatar, Toruk - The First Flight, drawing an audience of 10,500 for the experience. In line with the government's efforts to make Dubai the most active city in the world, DWTC was once again transformed this summer into the largest indoor sports arena in the region with Dubai Sports World welcoming over 266,000 sports enthusiasts and spectators in 2018 looking to get some sporting action in a sun-free environment.
- business@khaleejtimes.com
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