The currency logged its sharpest intra-day fall in more than two weeks on Monday
asia2 hours ago
What is close to your heart? Make a choice - would you prefer your wallet over your phone?
A survey conducted by global consultancy KPMG has revealed interesting results which showed that over one-third - 36 per cent - of UAE consumers would prefer losing their wallets to mobiles and 64 per cent would prefer losing mobile.
Globally, 41 per cent people would prefer losing wallets to their phones. Chinese consumers are highly mobile-centric because, according to the survey, 73 per cent would rather lose their wallets than their phones, in stark contrast to any other country surveyed.
Similarly, Indians love their mobile phones more as the majority of them - 55 per cent - prefer to lose their wallets to their handsets, according to KPMG's "Me, My Life, My Wallet" report.
In a survey conducted across 8 countries, Canadians showed the least love for their gadgets as 25 per cent preferred to lose their wallets than mobile phones.
Personal data?
UAE consumers are increasingly relying on technology and have a growing desire to be connected, with 67 per cent stating that they see value in harnessing the power of technology, reveals the KPMG survey.
Almost half of the all UAE consumers interviewed were impressed with how much a smartphone could help them manage their schedules. With 97 per cent receiving their news online and 93 per cent on social media, this level of enthusiasm for digital world innovation was beaten only by the smartphone-crazy consumers in China and India.
When asked about trading their data for personalisation or better deals, UAE consumers were midway between the privacy-conscious Europeans and the more carefree consumers in China or India, with 23 per cent saying they would not trade their data at all.
Interestingly, despite recent global data breaches, 78 per cent of UAE consumers feel comfortable sharing their data with retailers and other institutions, but they would be more likely to do so if they saw tangible value.
When asked about trading their data for personalisation or better deals, UAE consumers were midway between the privacy-conscious Europeans and the more carefree consumers in China or India, with 22 per cent saying they would not trade their data at all.
"Today's consumers grow more complex with every passing day - and there is a greater need to understand them more intimately. This is putting more pressure on brands to deliver increasingly personalised experiences in today's hyper-connected and informed world," said Farhan Syed, Partner, Digital and Innovation at KPMG Lower Gulf.
"We believe that there is a tremendous need to understand consumers' expectations, especially regarding their data, and it is imperative that organisations do not take this for granted in the future," he said.
- waheedabbas@khaleejtimes.com
The currency logged its sharpest intra-day fall in more than two weeks on Monday
asia2 hours ago
Aaron Pierre and Kelvin Harrison Jr have come on board to voice the younger versions of Mufasa and Scar
entertainment2 hours ago
US FDA is gathering additional information on the matter, while Indian authorities have recently inspected the plants of the companies
asia2 hours ago
The total size of the offering remains unchanged at 900 million shares, representing 25 per cent of the company’s total issued share capital
markets2 hours ago
India's foreign ministry called the Washington Post report 'unwarranted and unsubstantiated', which stated that an officer in the intelligence service was directly involved in the plan
world2 hours ago
More than 34,000 people have been killed in the Palestinian territory since war broke out
world3 hours ago
The list of products whose licences were suspended included traditional medicines for asthma, bronchitis and diabetes
asia3 hours ago
The mercury is set to rise to 38ºC in Abu Dhabi and in Dubai
uae4 hours ago