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DSS discusses upcoming events, promotions
DUBAI - The Dubai Summer Surprises (DSS) 2004 Organising Committee met here on Saturday to review the details on the array of activities to be showcased during this year's edition, which begins 25 days hence, from June 17, 2004.
Saeed Mohammed Al Nabouda, Chief Executive Officer, Dubai Summer Surprises, presided over the meeting. Also present were Ibrahim Saleh, Chief Operations Officer, Ibrahim Abdul Rahim, Director of Modhesh Fun City, Yousif Mubarak, Administration Manager of DSS, representatives of the government departments, members of the DSS Organising Committee and officials of the DSS Office.
During the meeting, Mr Al Nabouda highlighted the action plan for the media campaign, which will help promote the coverage of the DSS activities, both locally and internationally. The prime aim of the campaign is to attract more visitors.
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