Obvious Technologies shares top three trends to watch out for in 2023

As the technology industry continues to grow its significance and dominance across the globe, an increasing number of companies are inclined to adopt digital transformation. The past year has witnessed massive growth in the landscape of technology in every aspect, and this will undoubtedly continue to flourish.

Obvious Technologies, a pioneering scale-up developing a Command & Control (C2) software suite for security and mission-critical organisations, has stressed addressing technology's power within public safety and security. The company has highlighted and demonstrated ways to leverage technological tools such as 3D data visualisation, digital twins, artificial intelligence (AI), and more.

“The UAE is a giant playground for innovation with an extremely high appetite for data and solutions within the public and private sectors. As the amount of data in the world increases, it will become physically impossible to keep track of everything manually. This is where using technologies such as AI and digital twins will become a compulsion,” said Naoufal el Ouali, co-founder and CEO at Obvious Technologies.

As the market grows in 2023, businesses must align their strategies with new technology trends to maintain relevance and competitiveness in their respective sectors. Within the security space, organisations ought to expect the following trends:

Trend 1: The Development of Augmented and Virtual Reality

AR and VR will continue to expand as they provide unique capabilities enabling users to gain a cognitive aspect of the environment. People are looking for faster methods of extracting and understanding information, which is where these technological tools come in.

One area to look out for is the metaverse — in 2023, there will be more immersive meeting environments where users can talk, brainstorm, and co-create. Metaverse technologies like AR and VR are being used for training and on-boarding. Virtual Reality allows users to interact with the virtual environment, use their sensors, and see the city in a 3D holographic sense.

In attempts to keep up with the VR trends, Obvious Technologies have been exploring the added value of OODA, a new-generation integration platform and comprehensive PSIM, C2 software suite, into AR and VR for various applications. Incorporating these technologies into the OODA software suite will enable team collaborations in every role. This means that teams will be able to gain an immersive experience in real-time coordination across multiple sites and users. In the long run, this would be a great advantage for people working from remote locations.

Trend 2: Digital Twins

Digital twins are a virtual simulation of real-world processes, which people can use to simulate, plan or manage all the data and see the 'what if's' in a safe digital environment, building a bridge between the digital and physical worlds. With all the amount of data for users to organise, the 3D digital twins enable rapid decision-making by allowing users to understand past data for training purposes.

Obvious Technologies assists users in integrating the latest technologies from their ecosystems (treated as raw data providers) and justifies data correlation, complex automated workflows, real-time actionable data display and consolidated view to enable decision-making.