World’s first IVA for Freight-TiA gets powered by Microsoft


Supplied photo
Supplied photo

Dubai - Fero.Ai has robust global expansion plans, starting with India.


A Staff Reporter

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Published: Wed 14 Oct 2020, 6:22 PM

Last updated: Wed 14 Oct 2020, 9:08 PM

Fero.Ai - startup in the freight-tech space - is bringing artificial intelligence (AI) powered coordination to the global freight ecosystem through their innovative products that replace human intervention with intelligent machine systems, equipping the sector for the 4th Industrial Revolution (4IR).

The Dubai-headquartered Fero.Ai has announced robust global expansion plans, starting with India recently. This move has come with their selection in the 2020 Microsoft for startups accelerator programme for high-tech startups.

"Microsoft for Startups is a free, global programme dedicated to helping B2B startups successfully scale their companies. We were really impressed with the passion the Fero.Ai team has for bringing the power of Ai to the freight and logistics space, and we look forward to supporting the impact that the team has envisioned," said Roberto Croci, managing director, Microsoft for Startups MEA.

Fero.Ai's products are built to cater to all scales of businesses across the different types of stakeholders in the ecosystem; right from providing plug and play uberisation for large freight forwarders to their IVA (Intelligent Virtual Assistant) creating autonomous collaboration / coordination / communication channels for a direct shipper running last mile or distribution operations.

"90 per cent of the calls, messages and emails exchanged in freight are done for data gathering and dispersal, be it for rate discovery, quotations or status updates; making the ecosystem prone to data drop, delays and errors, it was an obvious choice to start our automation journey by tackling these redundant tasks. TiA, the world's 1st intelligent virtual assistant for freight, empowers teams with conversational Ai to automate repetitive, coordination tasks," said Abhinav Chaudhary, co-founder and chief executive officer, Fero.Ai. -

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