The ad comes a day after the controversial movie's producers -- Bhansali Productions and Viacom18 Motion Pictures -- officially announced that the film will hit the screens on January 25 with due modifications suggested by the Central Board of Film Certification (CBFC).
"'Padmaavat' is a film that every India will be proud of. Please visit your nearest theatre on January 25 to experience it yourself," the makers have stated at the end of the ad, which has the movie's poster, featuring lead actress Deepika Padukone, on the flipside.
The film was caught in a row over claims by Rajput groups backed by a section of the BJP that it distorts history. Shree Rajput Karni Sena, at the forefront of the protests, demanded a ban. Some states, including Rajasthan and Gujarat, have banned the movie.
Following are the points clarified by the makers of the Sanjay Leela Bhansali directorial, which also features Shahid Kapoor and Ranveer Singh in pivotal roles:
- The film portrays Rani Padmavati with utmost respect and does not tarnish her repute or misrepresent her character in any manner.
- The film has been cleared with only five modifications by the CBFC and is officially approved for release in India with a U/A certificate.
- There are no further cuts or modifications to the film.
- We are grateful to the government authorities, CBFC, film fraternity and our fans for their support.