Rihanna for Balmain

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Rihanna for Balmain

The songstress has often been spotted in outfits from the brand, and given her edgy style, it was only a matter of time before the brand signed her up to be their ambassadress.

By Compiled By Aarti Jhurani

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Published: Fri 27 Dec 2013, 2:40 PM

Last updated: Tue 7 Apr 2015, 8:36 PM

The 80s theme campaign for Balmain’s SS 14 collection was shot in New York by Inez Van Lamsweerde. The brand’s USP continues to be their punk, rock styles that have become edgier with the appointment of Olivier Rousteing as the Creative Director, about two years ago. The photoshoot has been styled by the singer’s personal stylist Mel Ottenberg.

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