UAE's NMO warns of legal action as social media users urged to uphold national values

Social media users in the UAE must uphold national values and the principles of respect, tolerance, and coexistence, the National Media Office (NMO) has stated, reaffirming the importance of responsible digital conduct.

In an official statement, the office emphasised the legal and ethical obligations of social media users, warning against content that disrespects national symbols, public figures, or friendly nations and their societies.

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The statement also stressed that violations of these directives and failure to adhere to the country's laws designed to ensure a safe and balanced digital environment that encourages mutual respect will be met with strict legal action to maintain a safe and respectful online environment.

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Furthermore, the statement cautioned that sharing misleading information, hate speech, or defamation — whether directly, indirectly, or by implication — violates the law and is subject to strict legal penalties.

The media office state that all individuals share the responsibility of upholding the UAE’s reputation, as highlighted by the President, who reminded citizens that they serve as ambassadors of the country.

Sheikh Mohamed urged them to strengthen the UAE’s positive image through their knowledge, upbringing, and national identity, stating, “Every action you take, positive or negative, reflects your Emirati identity. We are all responsible for shaping the reputation of this country, as each of us is a guardian of its honour and standing.”

The office urged social media users to act responsibly when publishing and sharing content across platforms. It reaffirmed its commitment to coordinating with relevant authorities to monitor violations and take appropriate measures while encouraging individuals to report offensive or non-compliant content through official channels, supporting efforts to maintain a credible and responsible digital media environment.

The National Media Office urged social media users to embody the morals of the UAE’s leadership, which sets an example in humility and high ethical standards. It emphasised that the behaviour of Emirati citizens on social media should align with the leadership’s vision of upholding authentic customs and values.

The office also highlighted the guidelines set by Sheikh Mohammed bin Rashid Al Maktoum, Vice-President and Prime Minister of the UAE and Ruler of Dubai, outlining the principles of an Emirati social media presence. These include embodying the wisdom and ethics of the Founding Father, Sheikh Zayed; demonstrating the UAE’s knowledge, culture, and civilisation; refraining from insults, profanity, or offensive language; promoting constructive discourse; and engaging positively with ideas, cultures, and societies.