Ras Al Khaimah sets ambitious goal to attract 3.5 million tourists a year by 2030

Ras Al Khaimah has set ambitious goals for its tourism sector: To triple visitor numbers to 3.5 million every year and double its hotel capacity by 2030, a top official said.

Raki Phillips, CEO of Ras Al Khaimah Tourism Development Authority (RAKTDA), said speaking at Ras Al Khaimah Investment Summit RAKIS currently, the emirate has 8,000 hotel keys. To meet future demand, this could be increased to between 16,000 and 20,000 keys.

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The planned expansion includes new hotel developments and world-class attractions, such as the UAE's first integrated gaming resort that is coming up on Al Marjan Island. Hotel and casino operator Wynn Resorts was recently awarded the UAE's first commercial gaming operator's licence. Set to open in early 2027, the multi-billion-dollar project will add 1,500 hotel keys, 22 outlets, entertainment facilities, and conference spaces to Ras Al Khaimah.

“The leadership in Ras Al Khaimah is committed to precise goals that enhance both tourism and liveability,” Phillips said. “Wynn Resorts is a prime example of how major developments are driving tourism and improving the quality of life for residents.”

Top destination

Ras Al Khaimah is currently the "No. 1 staycation destination" in the UAE, the authority's CEO said.

"Fifty per cent of our visitors are domestic tourists,” Phillips said. “Our strategy is focused on diversification of markets, ensuring we attract visitors from all around the world.”

This includes expanding the emirate's presence in key markets, such as China, which has become a major focus for the authority in recent years. Through strategic initiatives - like featuring Ras Al Khaimah as a destination on platforms such as Huawei and Trip.com - the emirate is positioning itself as a top travel destination for Chinese tourists.

“We believe that no single market should hold more than 10-15 per cent of our market share,” Phillips said, underscoring the importance of a diverse visitor base. In addition to China, the emirate continues to grow its presence in markets across Western Europe, India, and the CIS Commonwealth of Independent countries.

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Azza Al Ali

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azza@khaleejtimes.com

Azza Al Ali is a reporter from Ras Al Khaimah, dedicated to sharing stories that bring the community’s voices to life. She’s passionate about connecting with people and highlighting what truly matters to them.