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Egyptian Prime Minister to address Arab Media Forum in Dubai
Dubai - The event will be held virtually on December 23.
Dr Mostafa Madbouly.
Mona Al Marri.
The Dubai Press Club (DPC) has announced the agenda for the 19th edition of the Arab Media Forum (AMF). The event will be held virtually on December 23 under the patronage of His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice-President and Prime Minister of the UAE and Ruler of Dubai.
Key speakers include Dr Mostafa Madbouly, Prime Minister of Egypt; Dr Nayef Falah Mubarak Al Hajraf, Secretary-General of the Gulf Cooperation Council (GCC); Dr Osama Haikal, Egypt’s Minister of State for Information; and Michael Friedenberg, President, Reuters News.
Dr Madbouly will deliver the keynote address this year. He will discuss the role of media in combating challenges facing the region, including the spread of misinformation.
The forum will bring together prominent regional and international media personalities and industry leaders to discuss the outlook for the region’s media sector.
Organised under the theme ‘Arab Media: The Future is Digital’, the event will explore strategies to advance the industry’s digital transformation and assess how the sector can take advantage of new opportunities and technologies to accelerate its growth. Some of the sector’s most accomplished thought leaders will analyse the current state of the industry and its future prospects to shape a new vision for Arab media.
The AMF’s 19th edition will take a deeper look at the challenges facing news organisations, which are going through significant changes amid a rapidly evolving regional and international environment. Speakers will discuss the unprecedented disruptive shifts facing the sector as news consumption increasingly moves from traditional media to new digital platforms. The forum will explore new forms of content creation that have gained popularity in recent years.
Mona Al Marri, President of the DPC and Chairperson of AMF’s Organising Committee, said: “We look forward to listening to perspectives of the distinguished speakers on the massive transformations sweeping the globe and various developments impacting the political and economic landscape, including the global pandemic. This year’s forum will examine the role of these developments in accelerating existing digital transformation and setting in motion new shifts.”
Preparing for the future
She noted that the discussions at AMF 2020 will explore how the region’s media can better prepare for the future. She pointed out that the Covid-19 crisis has forced news organisations to speed up their adoption of digital alternatives.
“As we stand at the crossroads of a new phase of development in the media industry, the AMF will explore how regional media organisations can ride the waves of transformation.”
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