Covid-19: New UAE app offers users accessible mental health services

Mobile application aims to help residents cope with pandemic challenges among others


Ashwani Kumar

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Published: Fri 29 Jul 2022, 1:06 PM

Last updated: Sun 31 Jul 2022, 10:28 AM

Two Abu Dhabi residents have developed an app to make mental health services accessible to UAE residents.

Viktorija Aksinova and Ahmed Al Mosa sought to make mental health more inclusive, launching the digital wellness and counselling application 'MindTales' – part of Abu Dhabi's Hub71 ecosystem.

Over the past three years of Covid-19 pandemic, the community's mental health has been put to the test, and the need for an accessible resource has been crucial. According to UN data released last month, nearly one billion people worldwide, including around one in seven teenagers, suffer from some form of mental disorder.

The app offers a variety of self-help tools to improve their mental wellbeing on the go, with the option of personalised counselling. Users can track their mood, manage negative thoughts and see their own progress over time. There are also games and resources researched by scientists.

Users can also choose from a selection of licensed counsellors and psychologists for a digital one-on-one session. The app can be accessed in Arabic, English, Russian and Ukrainian languages.

"Due to a global lack of access to therapy and counselling, 70 per cent of people with mental health issues do not receive the help and care they require. The need for support increased rapidly during the pandemic, which reflected in the high demand for the services and tools that our MindTales application offers," said Aksionova, CEO, MindTales, UAE.

According to a cross-sectional study conducted by both UAE universities and some from the UK, Australia and Jordan, over 36 per cent of surveyed participants reported increased stress from work, home and financial matters; 43 to 63 per cent of participants felt horrified, apprehensive or helpless due to Covid-19.

MindTales co-founder Al Mosa was the former head of venture capital at Abu Dhabi Investment Authority (ADIA). He noted that over 70 per cent of corporate employees had reported higher levels of stress and feelings of isolation; they also have lower levels of motivation and drive.

"Mental health and wellbeing play such an important role in someone's health. It is and remains a global issue but is especially prominent in the Mena region. With the help of technology, we can overcome this, and we have created a much-needed full stack solution through MindTales." Al Mosa said.


Being part of Hub 71, Abu Dhabi's global tech ecosystem, offers startups access to an expansive network of strategic partners and investors to provide opportunities to demonstrate their product potential and viability. With the support of Hub71, MindTales closed its seed funding round with $1.23 million in the first quarter of 2022 with investors from the UAE, Saudi Arabia, the US, and Israel.

More details can be found on official website

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