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Al Adil, the UAE's leading destination for masalas, has everything that shoppers need to celebrate the Festival of Lights safely this season. Dhananjay Datar, Chairman and Managing Director of Al Adil Trading Company, talks about what Al Adil has on offer for shoppers and how he will be celebrating Diwali with his family.
"For Indians, Diwali is one of the most important festivals. For people living in this part of the world, Diwali is the time when they recreate the magic of their hometown. For youngsters who have been brought up outside India, Diwali is the time when they really understand the Indian culture and festive traditions.
"At Al Adil, we have taken all necessary steps to ensure that our Indian friends relish the festivities in its full fervor. We have lined up a wide range of products in order to provide a wholesome Diwali experience this year," he said. "The product lineup includes decorative diyas, pooja items, a wide range of food products, as well as a host of decorative items. One the most prominent festivals, Diwali is a celebration of the victory of good over evil."
"We have taken all necessary steps to ensure that our Indian friends do not miss out on the festivities. We have a range of beautifully designed decorative dandias that will add style and elegance. There are varied types of dandias that will meet the budget as well as aesthetic requirements of our customers."
Al Adil is also offering a wide range of food items as part of its Diwali special. These include singoda atta (Singhara), kuttu atta, rajgeera atta, ujwas bhajni mix, ppwas paratha mix, bhagar (morio), samo (warai rice) bhagas sam, ful makhana, sabudana wafers, potato wafers, potato papads, nylon sabudana, sabudana poha, sabudana chivada, sabudana papad, sendhav salt (sindhalu), farali chivada, rajgira laddu, rajgira chikki, peanut laddu, peanut chikki, upwas laddu, uppwas chikki, and more.
"Al Adil's product range ensures families cook variety of delicious sweets and savouries that will surely tingle the taste buds of food lovers. Our products aim to bring out the culinary skills of our customers. For those who are hard pressed for time, we have a range of Diwali snack products that will provide a wholesome experience.
"Diwali is the time for togetherness," said Datar. "Keeping the pandemic in mind, I will ensure that Diwali is celebrated in a safe manner. I will strictly follow all guidelines since I strongly believe that it is the responsibility of each individual to ensure that the protocols are maintained at all times. I usually celebrate with my family and friends. We come together and share our memories in the spirit of camaraderie. Sweets are an integral part of the Diwali celebration and this is the time of the year when I get to enjoy my favourite sweets without any restrictions."
Datar said that he will be celebrating Diwali with his wife and sons, all of whom have joined the family business.
"My Wife, Vandana, is our finance manager, my eldest son, Hrishikesh, looks after imports, exports, and various legal aspects of the business, and my youngest son, Rohit, looks after sourcing and procurement. Sadly, we do not have any extended family that live in Dubai - all of our extended family live in their homes in India."
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