Microbiome skincare refers to probiotic-infused products that add bacteria to the skin and help it maintain its optimal balance. This is apparently the 'wave of the future'. It had gained momentum from 2020 and has now entered the mainstream in 2021. These probiotics help to treat skin disorders and alleviate symptoms of acne and eczema.
Last year, several celebrities added their own skincare or makeup companies to their resume. Rihanna, Jennifer Lopez, Pharrell, and Alicia Keys had us all lining up to get a taste of their products before they sold out. With the growing interest in men's grooming, we can expect a male-backed skincare launch this year.
Giving up the single-use packaging life, dozens of brands have moved towards using packaging made from eco-friendly recyclable materials, making a pledge to reduce their carbon footprint. It is expected that brands will continue to find innovative ways to make themselves more eco-conscious as 2021 continues.
Less is more
Whether it's showcasing bare skin or researching and using smarter products that minimise the number of steps in your regimen, it is more widely believed that skin wellness can be achieved with well-considered, clean products and minimal maintenance. Snailwhite Gold is the gold standard anti-ageing moisturiser that restores the skin's defences. Packed with powerhouse regenerative ingredients that boost collagen and elastic production, the Snail Potion is all you need to achieve firmer skin and a youthful glow.
Who doesn't love a product that is made just for them? Bespoke skin products trended throughout last year, and consumers' desire to have products tailored to their specific skin type and concerns will carry through 2021. Especially during Covid-19, this trend will become more popular as we continue to work from home and go into stores less frequently.
Relaxation takes centrestage
With 2020 being a tough year for every one of us, self-care has taken the forefront. Your skincare routine is the time to decompress. Using products that utilise destressing ingredients and scents like lavender is a trend that is gaining popularity this year. One of these products is the Purito Pure Vitamin C Serum that boosts brightness and erases blemishes. Wake your skin up with a blast of citrus freshness while red ginseng and white flower work together with hyaluronic and ascorbic acid to reduce wrinkles and balance your skin tone.
Brands are focusing on treating the skin from the inside. While what you eat matters, many adults are missing key nutrients for skin rejuvenation and attaining that coveted glow. There has been a rise in the number of oral skincare supplements hitting the market. Not just capsules, power-packed gummies and powders are the next wave of skincare supplements.
With inputs from Byrdie, a renowned beauty blog