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The largest consumer cooperative in the UAE has just announced year-long discounts of up to 90 per cent on more than 50,000 products.
Union Coop has allocated Dh174 million on discounts and this comes within its objectives aimed at implementing attractive and high-value shopping programmes for the benefit of society.
Khalid Humaid Bin Diban Al Falasi, CEO of Union Coop, said the largest discount campaign has been launched as Union Coop considers the best interests of shoppers, suppliers, investors, farmers and manufacturers.
“We launched the campaign under the name ‘Smart Deal’ as it includes a very large number of healthy, organic, food and non-food products, in addition to its focus on national products and industries. Thus, contributing to support the local produce and providing products that meet the cultural diversity of the population in the country. Additionally, the continuation of the promotional offers throughout the year will allow consumers to shop in complete comfort,” he said.
Al Falasi also pointed out that one of the most important features of the campaign is the availability of products in large quantities to meet the needs and demands of consumers while maintaining their health and safety and avoid crowding in stores throughout the campaign.
“In addition to that, providing the healthiest products at competitive prices, as Union Coop is keen to activate the sense of economic and social responsibility and include the same in its strategic objectives to present a bright national economic model in the area of cooperative work on regional level.”
-waheedabbas@khaleejtimes.com
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