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Daily ThanthiManaging Director Balasubramaniam Adithan launching the newspaper's UAE edition at Khaleej Times office in Dubai on Tuesday. - KT photo by Rahul Gajjar
The first Tamil newspaper in the UAE, Daily Thanthi, was launched at the Khaleej Times office on Tuesday.
With a press of the button, the high-tech KT press hummed and rolled and the launch edition of the very popular daily was released by Daily Thanthi Managing Director Balasubramaniam Adithan.
With a daily circulation of 1.9 million on weekdays and 2 million on weekends, Daily Thanthi is India’s fourth largest selling daily and Tamil Nadu state’s number one newspaper. The paper, which was started in 1942 in Madurai by S. P. Adithanar, quickly found a place in the hearts of Tamilians with its neutral reporting and in-depth stories. The next 72 years saw the daily grow exponentially and today it has 16 editions across India with a total readership of 10 million.
Dubai is its 17th edition and the 12-page daily will be available to the over 200,000 Tamilians in the UAE from Wednesday.
Daily Thanthi is no stranger to the UAE. Its popular FM stations “Hello FM” (in Telugu) and “Salaam FM” (in Tamil) have won over a large section of Tamilians and Andhra people here as has its TV news channel Thanthi TV.
Among the VIP guests who had come down for the launch edition was Tamil film star Sneha Prasanna. “I’ve have been raised here, hence the introduction of this daily to the country is very close to my heart. The Tamil population in the UAE has definitely grown over the years and this is evident with the rise of Tamil radio stations, so I think it a good idea to present a newspaper too,” said Sneha.
news@khaleejtimes.com
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