The industry’s size of authentic personal branding has reached Dh3.9 billion in the Middle East, with 70 per cent captured by the Gulf region of which UAE has the lion’s share of one third of the operations. TPS Arabia’s regional office in Dubai will service the entire Middle East, as they continue to invest its resources in the region, according to Oussama Mansour, President and CEO of the Dubai based Pan Arab TPS Arabia.
“We will kick off our personal authentic programmes through Dubai that we consider an ideal platform to interact with our wide array of clients in the region. UAE will capture about two third of our operations in the first year,” says Mansour while speaking to Khaleej Times.
“Our regional headquarter in Dubai will attract finest minds of the industry to deliver world class services that are unique and delivers high ROIs.”
Events to be staged at the DWTC, comprising diverse sectors including construction, energy, technology, beauty, food, healthcare, environment and automotive, will mark the emirate’s post-pandemic economic recovery