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DWTC’s robust line-up of 
13 events begins today

The Dubai World Trade Centre, or DWTC, is set to kick off another busy month with a series of industry-shaping exhibitions and conferences starting today.

Building on the momentum of what has been an impressive first quarter, DWTC will welcome international and regional exhibitors from pivotal industries this month including: education, leisure, healthcare, technology, pharmaceuticals and design.

Ahmed Alkhaja, vice president – Venues, Dubai World Trade Centre said, “DWTC plays a pivotal role in the growth and sustenance of key industries that facilitate Dubai’s global reach. At DWTC, we are focused on hosting and organising high-calibre international events that contribute to the development of their respective sectors, bringing beneficial return on investment for all stakeholders, and further reinforcing Dubai’s position as a leading global trading hub.”

Centrally located on the world map, Dubai provides an ideal platform for local and international brands to connect and conduct business with industry peers from across Europe, Asia, the Sub-continent and the Americas. According to an ‘Economic Impact Assessment’ report prepared by Oxford Economics, DWTC’s calendar of events drove a high 20 per cent contribution towards Dubai’s entire tourism sector in 2011, highlighting DWTC’s role in attracting an increasing number of international business travellers.

The impressive line-up of events in March will commence with the internationally acclaimed Dubai International Boat Show, which takes place from March 5 to 9. Over 11 global and 19 regional launches are expected to take place over the five days, featuring some of the leading yachts and boats from both, local and international builders together with the latest innovations in marine equipment and accessories.

Paperworld Middle East and Playworld Middle East will take place from March 5 to 7. This double-header is expected to bring in more than 5,500 visitors from 94 countries and provides clear opportunities for Western markets to network with the emerging subcontinent and Asian markets. Paperworld is one of the main networking platforms for the paper-production industry, drawing top retailers to Dubai. Running in its third year, more than 239 exhibitors are expected to participate in Paperworld, occupying 25 per cent more space in 2013 than in 2012. Playworld Middle East is the only trade exhibition in the region dedicated to products for children of all ages. It will feature international brands seeking to capitalise on Dubai’s central geography to break into the world’s top emerging markets. Another prominent sector to be featured in March is healthcare. DWTC will welcome leading regional and international congresses that will address crucial topics such as orthopaedics, pharmaceuticals and women’s health.

The first among these is the International Congress for Joint Reconstruction (ICJR), which will run from March 7 to 9. With the goal of reshaping orthopaedic education, ICJR will bring together world-renowned orthopaedic surgeons, physicians and physiotherapists to discuss cutting-edge solutions for effective patient treatment.

Following ICJR is the Dubai International Pharmaceuticals and Technologies Conference and Exhibition (DUPHAT) which will run from the March 10 to 12. DUPHAT has cemented itself as a leading congress for the pharmaceutical industry and technology in the region.

Its importance to the industry is underscored by the fact that it generated more than Dh600 million in business deals in 2012.

business@khaleejtimes.com