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Why men are more focused on accessories than clothes
Forget loud logos, the dapper gent is all about form and function, using bling curation to speak volumes
A quiet revolution is reshaping the world of men’s luxury. Beyond the expected tie clips and wallets lies a new generation of accessories, objects that merge form and function, heritage and innovation. From handcrafted humidors to couture tech wearables, this is where style finds its substance. Luxury, for the modern gentleman, is no longer about loud logos or singular statement pieces. It’s about curation. It’s about refinement in the details. And most of all, it’s about surrounding oneself with objects that speak, without ever needing to shout.
Modern armour: Jewellery
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Forget the days when men’s jewellery meant little more than a wedding band and a college ring. Today’s luxury jewellery is unapologetically expressive. Leading the charge are brands that blend legacy with bold, sculptural design. Bvlgari, the Roman powerhouse, continues to define masculine elegance with its B.Zero1 bracelets in black ceramic and rose gold, striking yet refined. Its reinterpretation of the Serpenti motif for men marks a subtle shift towards gender-fluid design, offering wearable art with ancient symbolism. Then there’s Tiffany & Co., no longer just about diamonds and engagement rings. Under a re-energised design direction, Tiffany has launched collections like Tiffany 1837 Makers and HardWear for men, chunky sterling chains, padlock pendants, and minimal cuffs that strike a balance between toughness and sophistication. On the other end of the spectrum is Chrome Heart: loud, gothic, and gloriously unapologetic. Born in Los Angeles, the label’s silver-heavy ID bracelets, dagger pendants, and leather-accented rings are worn by everyone from Travis Scott to LeBron James. This is jewellery for those who prefer their style served with a little rock ‘n’ roll. These pieces aren’t just accessories, they’re personal manifestos.
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Arty humidors
If jewellery is what a man wears to show the world who he is, a humidor tells you how he unwinds. And today’s humidors are anything but understated. Take Elie Bleu, the French master craftsman. Its Flor de Alba humidor is a riot of marquetry, crafted from rare woods and detailed with handlaid inlays. It belongs as much in a gallery as it does in a cigar room. Equally prestigious is Davidoff, whose humidors combine Swiss precision with Cuban soul. Think Spanish cedar interiors, built-in hygrometers, and finishes in lacquer, leather, or carbon fibre. For the man who understands that pleasure is an art form, the humidor has become the centrepiece of his private sanctum. Not just a box, but a ritual. Not just storage, but statement.
Where horology rests in style
You don’t need to wear a watch to show your love for them. For the modern collector, the real luxury lies in how you house them. Enter the world of high-end watch winders. Brands like Scatola del Tempo, Rapport London, and Buben & Zörweg offer winders that are feats of both engineering and design. Buben & Zörweg’s Illusion series, for example, is part safe, part sculpture, high-gloss finishes, biometric locks, silent motors, and interiors lined with Alcantara. These are designed not just to keep your timepieces ticking, but to elevate your entire wardrobe. And for the jet-setting collector, the next-level indulgence comes in the form of watch trunks. Louis Vuitton, long known for making trophy trunks for events like Roland-Garros and the FIFA World Cup, now offers custom watch trunks that blend monogrammed canvas, plush interiors, and old-world craftsmanship. These trunks, like the 8 Watch Case or the ultra-exclusive Boîte Flacons, are perfect for those who like their travel with a side of showmanship. Goyard, the French maison known for its secretive branding and artisanal trunk-making, also offers bespoke travel trunks for watches. With hand-painted motifs, heritage Goyardine canvas, and made-to-order compartments, these trunks are less about storage and more about legacy. Together, watch winders and trunks create an ecosystem where horological passions are curated, protected, and displayed with pride. Think of them as the art galleries for your timekeeping treasures.
Stylish tech
Tech has long been practical. Now, it’s becoming fashionable. Nowhere is this more evident than in the emergence of luxury health and smart wearables, where data meets design. Leading the way is the Gucci x Oura Ring. This collaboration between Italian fashion and Finnish wellness tech marries biometric tracking with unmistakable style. Wrapped in black titanium with an 18k gold Gucci logo, this ring tracks your sleep, heart rate variability, activity, and temperature, all while blending seamlessly into a cocktail look or streetwear fit. This is health data served with a side of sprezzatura. More recently, Vertu, known for its ultra-luxurious mobile phones, entered the wearable space with the Vertu Metaverse Diamond Ring, a bold leap into the future of luxury tech. Billed as the world’s first artificial intelligence (AI)-powered diamond ring, it combines high-grade materials, AI companionship, and Web3 connectivity. The design includes a central natural diamond, wrapped in sleek polished metal, and offers encrypted chat, voice-to-text translation, and even a virtual concierge. Limited in production and sky-high in price, it’s the kind of ring that makes a statement before it even says a word. Where the Gucci ring whispers wellness, the Vertu ring leans into digital dominance. Both are redefining what it means to wear intelligence. As health and AI tech become more integrated into daily life, expect more brands to follow this path where functionality is just the foundation and fashion is the final flourish.
Tech, but make it couture
Beyond rings and bracelets, tech accessories themselves are entering the luxury arena. Case in point: Louis Vuitton’s Horizon Light Up Earphones. These aren’t your everyday earbuds. Housed in a lacquered charging case lit with dynamic LEDs, the earphones feature active noise cancellation, touch control, and interchangeable tips, all while flaunting LV’s monogrammed flair. Montblanc, the German heritage brand known for writing instruments, has successfully transitioned into luxury tech with the Summit 3 Smartwatch. Housed in a titanium case and powered by Wear OS, it offers health tracking, Google integration, and custom dials inspired by classic Montblanc timepieces. This is a smartwatch that won’t clash with your Tom Ford suit or Berluti briefcase. Even brands like Bang & Olufsen are collaborating with fashion houses to create high-performance audio gear that looks like it belongs on a runway. Noise cancellation, multi-device syncing, and adaptive sound are now encased in aluminium and calfskin. In this world, even charging your devices becomes an aesthetic experience.
Curated, not compromised
Luxury accessories are no longer about playing it safe. They are about playing it true. From statement-making jewellery to multi-thousand-dollar humidors, from biometric rings to travel trunks worthy of heirlooms, men today are embracing accessories as extensions of their lifestyle, not just their wardrobes. This new wave of indulgence is curated, intentional, and deeply personal. It blends tradition with technology, legacy with lifestyle. And above all, it proves one thing: that real luxury doesn’t sit in a drawer. It lives, breathes, glows, travels, and whispers who you are before you even say a word.
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