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RoseBernard Studio is on a mission to expand Its global footprint
Leveraging about four decades of combined experience, San Francisco-based Studio founders expand the company’s footprint in Europe with its new London studio, setting sights on Middle East markets
- PUBLISHED: Thu 24 Apr 2025, 10:59 AM
Hospitality design firm RoseBernard Studio, founded by industry veterans Robert Polacek and Justin Colombik in 2019, has taken a strategic expansion with its new studio in London. With studios already established in San Francisco and Chicago, the London location cements RoseBernard’s presence in the EMEA region, strengthening its ties with visionary developers across Europe and the Middle East and expanding the reach of its acclaimed, storytelling-driven approach to interior design.
The studio has built its reputation as one of the global leaders in reshaping luxury spaces with narrative-rich concepts that resonate emotionally, operate practically, and stand the test of time. With a combined over 40 years of experience, the two partners have led projects for some of the world’s most prestigious hotels and restaurant brands, applying an interdisciplinary methodology that blends interior design, branding, and strategy.
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“Our work has always been about evoking a unique story through our design for each of our clients,” confirms Partner and Creative Director Polacek. “The London studio will now allow us to connect more deeply with our clients in Europe and the Middle East and offer a fresh, forward-thinking perspective on hospitality spaces.”
RoseBernard’s ability to evolve with the times while staying rooted in craft, culture, and creativity has fueled its rapid growth. Since launching with just the two partners, along with a few team members, the firm has expanded to more than 40 designers, strategists, and creatives worldwide. The company’s international model and the founders’ global exposure give it the ability to understand and incorporate different cultural ethos in its design.
Currently, RoseBernard is designing a major hospitality project in Las Vegas, comprising three hotel towers and a comprehensive custom furniture program. This large-scale initiative will also lay the groundwork for the studio’s next venture: a bespoke furniture line aptly named Rosie&Bernie in honor of the founders’ creative lineage. Launching in 2026, the brand will reflect the same ethos that defines the studio, blending artisanal craftsmanship with storytelling and sustainable innovation.
Named after their grandparents — Rose, a model and artist, and Bernard, a master chef and carpenter — Polacek and Colombik built RoseBernard on the principles of curiosity, creativity, and legacy. Rather than hire executive-level talent from other firms, the studio embraces a mentorship-focused hiring philosophy, developing young creatives from the ground up.
“We want people to work for the idea behind our company,” says Colombik, Design Director. “Our team consists of individuals from various creative backgrounds and artists who think differently and aren’t afraid to challenge convention. That’s how you change the hospitality game.”
In an industry often bound by tradition, RoseBernard Studio remains committed to shaping the future. From concept development to branding, market research, and full-service interior design, the firm’s holistic approach has earned it a reputation as one of the most inventive forces in luxury hospitality. Whether reimagining public spaces, guest rooms, or F&B experiences, RoseBernard remains focused on creating environments that tell meaningful stories and perform efficiently for their operators.
“We don’t just wait for clients to come to us with ideas—we generate our own,” Polacek affirms.
“We’re exploring concepts for space stations, modular hotels, and more. It’s all about thinking ahead and presenting our clients with what’s next before they even ask.” With a strong foothold in North America, a new base in London, and a pipeline of groundbreaking projects, RoseBernard Studio is poised to redefine the global hospitality landscape one narrative at a time.