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How to become an influencer in 2024 with basic knowledge of social media

Are you looking for ways to get tonnes of instant Instagram likes and become an influencer in 2024? Becoming a successful social media influencer isn't easy.

Published: Wed 20 Dec 2023, 3:04 PM

  • By
  • Jon Stojan

If you don't have extensive knowledge of social media, the task can be even more challenging.

However, you don't have to worry, as this post will explain how to become an influencer in 2024 with basic knowledge of social media.

What is a social media influencer?

An influencer is a relatively popular person with a large following on one or more social media platforms. Such an individual is often highly skilled, experienced, or successful in their chosen niche. Due to their popularity or quality, they can influence the decisions or opinions of many social media users.

Influencers come in different sizes. Nano-influencers are the lowest-ranked influencers and usually have around 1,000 to 10,0000 followers. Mega influencers are at the top of the spectrum with more than 1 million followers.

Choose a niche

People from all facets of life are on social media. These individuals have varying interests; hence, you cannot create content that fits the needs of everyone. Find your niche and focus on becoming an authority in it.

Ensure you're knowledgeable in your chosen niche. Be passionate about it as this allows you to continue working on it even if you're struggling to become a successful influencer. Lifestyle, fashion, sports, gaming, food, travel, tech, movies, and career coaching are some of the most common niches.

Define and understand your audience

Social media influencing requires you to interact with your audience and make them trust your opinions. But how do you engage your audience if you don't know them? As you start the process to become an influencer, define and understand your audience.

Define your audience by answering the following questions:

  • Who are the kinds of people your brand is designed for?
  • What is the demographic of the group of people you want to engage?
  • What are the interests of these people?
  • Who are the major followers of the leading influencers in your niche?

Answers to these questions make it easy to determine and understand your audience.

Select the right social media channels

After selecting your niche and knowing your audience, the next step is to choose the right social media platform. Although all social media channels have their pros, some options are more suitable for certain niches than others.

When choosing a platform, research the channels that most of your audiences use. If the majority of your target audiences are on Facebook, focus on the platform. With good promotion, you can get lots of instant Facebook likes and establish yourself as an influencer on the channel.

One of the easiest ways to know the right platforms for you is to look at the most popular influencers in your niche. Are most of them on Instagram or Facebook? Do they focus on using TikTok or YouTube? These questions can help you determine the best social media platforms to use.

Although it's better to start with a single social media platform, some niches may require you to combine two or more platforms.

Create your social media profile

Once you've selected the right social media channels, it's time to create profiles for your brand. Although you can use a personal account for social media influencing, creating a business account is more beneficial.

Whether you're using an existing account or creating a new one, optimize your social media presence with the following tips:

  • Craft an interesting bio that includes basic information about yourself or your brand.
  • Add a profile picture. This can be your photo or your brand logo.

Create a content strategy

Your content is the main element that will draw social media followers to your brand. Therefore, having a content strategy is essential to becoming a social media influencer.

Find the right content types such as images, videos, text, and infographics. Your chosen social media platform may determine the type of content to post. For instance, people visit Instagram to see beautiful pictures and watch videos. Therefore, sharing only texts may be ineffective.

It's important to decide the frequency and time of posting content on social media.

Buy social media engagement

Another vital tip for becoming an influencer with basic social media knowledge is buying social media engagements. Buying likes, followers, and comments on Facebook, Instagram, and other social media platforms improves your social ranking. It makes many people curious about your brand. Hence, they may follow you to learn more about your brand.

Ready to buy instant likes and followers? Instant Famous is a reliable platform offering the best engagements on different social media platforms like Facebook, Instagram, TikTok, YouTube, and Twitter.

Conclusion

After doing everything above, continue engaging your audience as this is a dependable way to retain their attention. Don't hesitate to connect with other social media influencers who can help you improve your brand. Over time, you will become an influencer regardless of your knowledge of social media.