The Kingdom of Saudi Arabia has celebrated its first Beauty and Wellness Awards 2020, held virtually. The aim of the awards was to appreciate and highlight the exclusive role of Saudi women for their immense contribution to female empowerment. Zeba Javed, known as Shadez, is the founder and director of Beauty and Wellness Awards, says, "Women are the most beautiful when given a chance to accomplish" and the real beauty of a woman is when "they endeavour a task with their spirit coming through.
This appreciation has been picked up in the international sphere.
The awards' categories included makeup and beauty bloggers, wellness and fitness bloggers, and makeup artists who are continuously working in their fields.
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