Maya Diab
Maya Diab

Maya Diab holding digital December 23 concert on an app!

MUSE loyalty programme application hosting Lebanese superstar’s show


David Light

Published: Tue 22 Dec 2020, 1:17 PM

Last updated: Tue 22 Dec 2020, 1:23 PM

Time was when loyalty programmes involved carrying around a card, which you’d have to remember not only to take with you on a shopping trip, but to present every time you made a purchase. Now, however, apps carry out the same function conveniently located on something you’d never dream of moving more than three inches without: your phone. And, as well as totting up your points, they now do so much more. Like host concerts!

Loyalty programme, MUSE by Chalhoub Group, is hosting its first ever digital concert in collaboration with music streaming platform Anghami on Wednesday, December 23. MUSE will be the first brand to activate a virtual musical performance on the regions’ premier streaming service, with pop sensation and TV personality Maya Diab taking center stage at 9pm UAE time.

Download the MUSE app for free on the App Store or Google Play to watch Maya Diab in concert.

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