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Delighting customers with more offers

Filed on November 27, 2018
Delighting customers with more offers
Joy Alukkas, Chairman and MD, Joyalukkas Group

Explore a world of benefits and privileges with the Joyalukkas Loyalty Programme


Joyalukkas, the world's favourite jeweller, with a presence in 11 countries, believes in crafting customer experience that goes beyond the quality of products and the wide range of designs.  Every purchase at Joyalukkas assures its patrons a promise of authenticity accompanied by world-class customer service.  Joyalukkas philosophy of exceeding customer expectations has earned brand loyalty among its customers, which has fuelled the growth of Joyalukkas. To take the customer experience to an all new level, Joyalukkas had introduced a unique rewards programme called The Joyalukkas Golden Rewards (JGR) Programme. Ever since the inception of the programme, customers across the world have availed exclusive benefits and privileges, delighting them no end.

The JGR Programme is open to all. A unique card is issued to the customer against every purchase made at Joyalukkas showrooms across the world. Customers shall continue to accumulate the reward points with every purchase and have the option to redeem them at a host of participating partners across the world, anytime they wish to do so. The participating partners for the JGR Programme are carefully chosen to benefit the customer. From entertainment and food to travel and convenience, there is something for everyone in the family under the programme. JGR is also available on Android and IOS devices.

For globetrotters and holiday lovers, the JGR Card gives them an access to convert their reward points to Etihad Guest Miles, which can be spent to travel to 116 Etihad Airways Destinations across the globe or redeem them at Etihad online store to choose from over 3,500 products. For movie buffs, one can enjoy their favourite blockbuster movies with a world-class experience by redeeming their reward points for movie tickets across Novo Cinemas in the UAE, Bahrain and other GCC countries or they have the option to redeem them at Star Cinemas in the UAE. For foodies, customers can experience a delightful world of barbecue by redeeming their points for vouchers at any Absolute Barbeque outlets in the UAE. For entertainment lovers, they can redeem the loyalty points at Dubai Dolphinarium and enjoy spending quality time with their loved ones. Customers can also exchange the loyalty points to waive off service charges whenever they send money through Joyalukkas Exchange in the UAE.

As part of the special offer, the JGR Card also entitles its holders with exciting discounts at participating partners.  Customers can present their JGR Card and avail 25 per cent discount on live dolphin and seal show and bird show tickets at Dubai Dolphinarium, 10 per cent discount at all Caesars Restaurant in the UAE, 35 per cent discount at Dreamland Aqua Park, 15 per cent discount on total bill at Absolute Barbeque and 25 per cent discount on general admission at IMG World of Adventures. Apart from the regular participating partners, numerous other partners are added as part of promotions, giving customers more options to enjoy their reward points. The best part of the loyalty programme is one can redeem multiple vouchers at a single time. The JGR Card gives the customer the benefit of world-class jewellery with world-class indulgences to explore.

The JGR Programme is Joyalukkas' expression of returning the gratitude to its customers and shall continue to delight them with more offers, promotions andrewards as the brand continues to grow along with its patrons.

- Joy Alukkas is Chairman and MD, Joyalukkas Group 





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