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X-Action heroes
The world's top action sports athletes will be back in the city for the ESPN X Games next month - and this time around there will be competing for glory
FESTIVAL CENTRE, the waterfront retail resort and the heart of Dubai Festival City, will be hosting ESPN X Games Dubai from DDecember 6-8 . This marks the third consecutive year this sports event will be held in the United Arab Emirates.
Featuring many of the world's top action sports athletes such as BMX stars Simon Tabron (GBR) Van Homan (USA); X Games Skateboard medalist Mathias Ringstrom (SWE); X Games Moto X gold medalist Chuck Carothers (USA); Alex Medvedev (GER) and Abrahim Wadhai (UAE), this year's event will no longer just be an exhibition.
For the first time in Dubai, athletes will compete for medals and prize money. Last year's event drew more than 27,000 action sports enthusiasts and city officials and ESPN look forward to welcoming another huge crowd this year. .
Together with presenting sponsor, PepsiCo's Mountain Dew brand, the event will also be supported by official car partner Dodge and Playstation.
"The X Games is a riveting sports event and we are thrilled to be hosting it at Dubai Festival City for the first time," enthused Tom Miles, Senior General Manager Retail, Dubai Festival City. "We are looking forward to a successful Dubai X Games and we are delighted to be able to bring the action and excitement straight to our guests."
During the X Games, sports enthusiasts can find the latest sports attire and accessories at Festival Centre's wide selection of sports stores such as Billabong, Converse, Oxbow, Puma, Rage, Sketchers, Sun & Sand Sports, Adidas and Quicksilver.
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