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Supercars meet superstars

Combining a customised drive with red-carpet hospitality, this unique gathering of exotic cars includes a 12-hour music festival that will feature Grammy-winning virtual band Gorillaz and reggae-pop star Sean Kingston, alongside a host of international DJs. The dance line-up includes Euro-trance legend Sash, TocaDisco and Guru Josh Project.

Royal Drive will provide 60 of the region’s elite car owners - at a cost of Dhs25,000 - with a luxury weekend and a chance to showcase their personal collection of the world’s most exciting cars. Among the supercars set to take part are a Ferrari 458 Italia, a Lamborghini LP670 SuperVeloce and a Porsche Carrera GT Mirage.

The event starts with a gala dinner at the Yas Marina Hotel, Abu Dhabi, on the evening of March 18. The following day, participants will be able to put their cars through their paces on the Yas Marina circuit, home to the Abu Dhabi F1 Grand Prix, before following a customised route along the sweeping boulevard of the capital’s Corniche and then heading to Dubai.

In Dubai, the participants will enjoy VIP access to the ‘Elements’ music festival, which will take place in Dubai Festival Arena between 3pm and 3am on March 19.

The next day, the focus of Royal Drive will shift with The Walk at Dubai’s Jumeirah Beach Residence providing the backdrop. Here, spectators will once again be able to see all the cars up close. Organisers are planning to donate 25% of the proceeds to benefit the devastated island nation of Haiti.

EVENT DETAILS

To participate in the Royal Drive call +971 50 276 9994.

Tickets for the music event will be on sale to the public through Virgin Megastores and Time Out, with prices set at Dhs400, and Dhs650 for VIP access.