Learning through entertainment

A breathtaking ceremony at Mall of the Emirates marked the beginning of Knowledge Surprises week organised by Dubai Land Department . The week opened with a scintillating show by bungee jumpers who performed to an electrified audience at the Mall of the Emirates yesterday.

Published: Fri 4 Aug 2006, 2:33 PM

Last updated: Sat 4 Apr 2015, 4:24 PM

The popular bungee jumping troupe has previously entertained in Europe and America and was brought to Dubai for the first time to perform at the opening ceremony of the week.

The Knowledge Surprises week with its unique set of activities is set to be a stimulating week for both kids and adults. All the activities are planned in such as way so as to involve the whole family.

In all 19 activities are being held across five shopping malls in the emirate. In addition to in-mall activities, a series of events also takes place at Modhesh Fun City at the Dubai World Trade Centre every day throughout the week until Wednesday, August 9 from 4pm to 9pm.

All the activities have been designed to provide fun as well as knowledge keeping in line with the theme of the week. In addition, they present for the first time their funny and witty character 'Fatfoot' that represents the measuring tool for land which in its essence is one of the main jobs of the department.

Prizes worth half a million dirhams are up for grabs during the week-long activities.

The audiences will discover the joy of inventing new things during the week. A voluntary and charitable activity will also be held via the activity 'Junior Entrepreneurs' the proceeds of whichwill go to Mohammed bin Rashid Al Maktoum Humanitarian and Charity Establishment, specifically to the UAE's campaign to remedy the Lebanese wounds under the slogan 'Their Kids are our Kids'.

Six activities are being conducted in the Mall of the Emirates, which include 'Junior Entrepreneurs" as well as 'Sama Fatfoot' for kids that teaches children about computers, cameras and movies. Additionally, there will also be 'Fatfoot City' which is a competition with different segments to test the knowledge of children and the 'virtual blast' activity a technology game that consists of video games in which two teams challenge each other.