FOR THE LADY DRIVER

Al-Futtaim Automall, has introduced Automall Lady, a unique concept showroom for female customers within the second-hand automotive industry.

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Published: Wed 20 Jul 2005, 1:12 PM

Last updated: Thu 2 Apr 2015, 6:19 PM

Inaugurated by Laila Suhail, DSS Executive Project Director on Monday evening, Automall Lady caters to ladies in a comfortable air-conditioned showroom where female customers are welcomed and cared for by specially trained and knowledgeable female sales executives.

Michael Brightmore, General Manager of Al Futtaim Automall, who also runs a regular question and answer session on Radio 99.3, giving valuable advice on second-hand vehicles said at the launch of the new showroom, “Ladies often feel overlooked at second-hand car showrooms and feel embarrassed to ask questions. At Automall Lady this will not be the case. Ladies seeking advice on which used car would best suit their needs will be able to view and discuss vehicles in detail in the comfort of a showroom designed specifically with the female customer in mind.” The unique Automall Lady adopts Al-Futtaim Automall's policy to give a 12-month comprehensive warranty to customers as well as a 99-point pre-delivery check, mileage certificate and 30-day exchange pledge.

“When people are looking for a used car they are naturally wary because they don't know what they are getting. At Automall we stand by our motto ‘Driven by Trust’ and this will be at the core of how we look after our female customers at Automall Lady,” added Brightmore.



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