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As Wataniya Telecom proceeds with its aggressive regional expansion programme, it has committed to continuing its drive to bring competition and value-driven GSM services that are appropriate and accessible to its customers.
"The Kuwaiti GSM market provides a great case study for the positive effects of the introduction of competition to a GSM market, which has now been validated by the Arab Advisors Group's findings," said Faisal Al- Ayyar, Chairman, Wataniya Telecom.
"Competition has brought a huge jump in the penetration rate, as well as giving customers better value and more extensive services. We are hoping to replicate the success that we have had in Kuwait throughout the other countries we have been awarded licences to operate in."
Wataniya Telecom's regional portfolio of mobile operations now includes; Kuwait (Wataniya Telecom), Tunisia (Tunisiana), Iraq (AsiaCell) and Algeria, following the award of the licence for the country's third GSM operator last week.
By the introduction of competitive strategies in these developing and maturing markets, Wataniya Telecom hopes to stimulate penetration rates and deliver more value-offerings to its regional customers-base.
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