Apple unveils iPhone 17e, iPad Air M4: Full pricing breakdown and launch dates in the UAE

The tech giant reveals UAE pricing and release dates for iPhone 17e and iPad Air M4, with doubled storage, powerful chips, and premium features

  • PUBLISHED: Tue 3 Mar 2026, 10:00 AM

Apple has confirmed pricing and availability for its latest products in the UAE — the more affordable iPhone 17e and the powerful new iPad Air M4. Both devices bring significant upgrades while maintaining accessible entry prices in the UAE market.

iPhone 17e: UAE pricing, storage and launch dates

The iPhone 17e will be available for pre-order in the UAE beginning Wednesday, March 4, with retail availability starting Wednesday, March 11.

Starting price: Dh2,599

Base storage: 256 GB (double the previous generation at the same price)

Colours: Black, White, Soft Pink (premium matte finish)

This model features the latest A19 chip, Apple’s C1X modem, a 48MP Fusion camera with optical-quality 2x Telephoto, a 6.1-inch Super Retina XDR display with Ceramic Shield 2 and support for MagSafe wireless charging. For buyers seeking robust performance at a competitive price, the iPhone 17e’s upgraded storage and hardware make it a standout option.

iPad Air M4: UAE pricing, sizes and availability

Apple’s revamped iPad Air featuring the powerful M4 chip, with faster CPU, GPU and Neural Engine, also launches in the UAE this March. Pre-orders start Wednesday, March 4, with retail availability starting Wednesday, March 11.

Pricing

11-inch iPad Air M4: Dh2,499

13-inch iPad Air M4: Dh3,299

Both sizes support Wi-Fi 7 and optional 5G connectivity via Apple’s C1X modem, as well as accessories like Apple Pencil Pro and Magic Keyboard for enhanced productivity and creativity.

Apple is expected to launch more products throughout this week. Stay tuned for more updates.