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Support Legal, the GCC’s leading boutique new law firm, has become the first firm of its kind to be granted a Dubai legal consultancy licence by Dubai International Financial Centre (DIFC).
The breakthrough decision underscores DIFC’s commitment to supporting innovation as part of its contribution to Dubai’s digital agenda, with authorities applauding Support Legal’s role in spearheading radical change in the legal sector.
The made-in-the-UAE firm’s people centric approach to delivering legal services and technology has already unlocked significant potential for entrepreneurs and companies across the UAE, GCC and wider Mena region.
Established in 2017, Support Legal has rapidly evolved into the market’s leading New Law firm, generating revenues in excess of Dh40 million and supporting more than 1,000 clients. Last year the firm expanded into the US, as digital transformation and the evolution of regulation shifts client expectations of how law firms should work and deliver value.
Support Legal has established its headquarters in DIFC. The strategic move places it in the heart of DIFC and the new Dubai Future District, where Support Legal aims to become the legal partner of choice for future-oriented companies. The move once again reflects DIFC’s attractiveness as a global business hub, both in terms of the opportunities associated with operating in DIFC as well as the Centre’s continued focus on delivering the future of finance.
DIFC is home to the largest fintech and innovation ecosystem in the region thanks to its comprehensive approach to innovation via a range of strategic initiatives, regulatory measures and enabling support infrastructure.
Salmaan Jaffery, Chief Business Development Officer at DIFC Authority, said: “As part of DIFC’s vision to drive the future of finance, the Centre continues to promote the innovation needed to create highly proactive jobs to drive the next wave of Dubai’s growth. Licensing Support Legal will strengthen our rapidly growing innovation ecosystem allowing firms to access expert legal advice in a way that increases their confidence in the market.”
“Technology is changing the way business is conducted and delivered. The legal profession is no exception, but it has been slow to adapt. As a New Law firm, our business model means we work with our clients as strategic partners and enablers, providing services that cut across every aspect of their businesses. We are a firm built on innovation, a growth mindset and new ways of working where the needs of our clients are kept front and centre,” said Ciara Henry, Head of Legal Operations at Support Legal.
While the Covid-19 pandemic has forced traditional law firms to pivot their business operations to adapt restrictions, Support Legal was able to record its strongest revenues to date, a testament to the agility and robustness of its New Law model.
Lee McMahon, Co-Founder and Principal of Support Legal, said: “2020 saw us expand our footprint in the legal market with new hires, new clients and new product lines. What this tells us is that we are unique and servicing unfulfilled demand in the legal market. It also strongly demonstrates that our New Law business model is fit for purpose. As early adopters of legal tech, we are well placed to forge strong support partnerships with local and regional law firms to share our best practice transformational models to support them in their expansion and growth strategies for the future.” — firstname.lastname@example.org
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