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Shopper to offer competitive pricing and package offers

DUBAI— Bolstered by strong demand across many sectors, the 15th edition ofGitex Shopper is all set to drive sales of computers, peripherals, consumer electronics and a wide range of related sectors. Speaking on behalf of organisers Dubai World Trade Centre, Director General, Helal Saeed Khalfan Al Marri said: "Shopper over the years has grown in importance and scope. We are very happy with the overwhelming response from exhibitors to the evolving focus of the show."

Gitex Shopper 2005 has practically doubled in size and now features140 exhibitors from 15 countries, putting on display more than 4,000 products. From a purely IT event, Shopper has now grown to include mobile technology, home entertainment, digital imaging, office automation, gaming and consumer electronics.

The Airport Expo, renovated and expanded recently, has a brand new hall this year to accommodate leading local and regional vendors besides resellers and traders. The available area has doubled in size and is better equipped to receive the more than 120,000 visitors expected this year.

Competitive pricing and overall price deflation will help drive total unit sales, as local residents and visitors flock to Airport Expo to capitalise on a wide range of offers. Exhibitors atGitex Shopper put forward some of the best deals and promotions on their products and services. These are further complemented with a host of prizes, raffles, easy payment facilities, credit card promotions and instant cash prizes makingGitex Shopper the most consumer-friendly and successful retail platform in the Middle East.

This year'sGitex Shopper will also display the winning creative design in the talent contest “Dubai The Future City 2030” at the venue. The competition targets digital artists who can create an appropriate digital representation of a futuristic Dubai on three principal criteria - relevance to Dubai, creativity and originality & presentation skills. The winners will receive attractive prizes from HP

To facilitate smoother movement betweenGitex the trade show andGitex Shopper the consumer event, special buses will shuttle between the Dubai International Convention and Exhibition Centre and Airport Expo at regular intervals.